If you work as a freelancer, consider yourself a business owner. Although you might not think of yourself as such a professional when you are a freelancer, the truth is you are, and you need to protect yourself in every possible way from day one. There are several steps that a freelancer can take to ensure proper protection as they operate their business. Here we will focus on the website aspect of things.
As a freelancer, having an online store for your customers and potential customers is imperative to your success. The site is a place for others to get to know you a little bit better, and learn the type of work you can provide them with. Ensure that your site gives them what they want. Most freelances provide an About Us section, a Services section, a Contact section, and an order form, where applicable. You may wish to include more information than what’s listed here, but, at a minimum, have these items on your site. Ensue that you’ve chosen a relaxing color pallet, that your site is easy to navigate, attractive and professional to the eye, and worthwhile to the visitor.
Now that you’ve created a great site that others will love, it is time to go the extra mile to protect your site. It isn’t silly to think that someone might try to compromise your website, whether now or in the future, because it happens more often than we’d like to think. But, you can take a few steps and a few extra precautions to ensure that you protect yourself and every person that visits your site.
Keep Software Up-to-Date
One of the most important tips to keep your website and customers safe is using the latest software. When you use old, outdated software, it is more vulnerable to attacks. Using the latest software minimizes this risk. Additionally, customers have more confidence in your company when they know that you use the latest and technology.
Encryption is Serious Business
Just as it is important as up-to-date software is encryption. If your size is not well encrypted, the customer information is at risk. The last thing that you want is one of your client’s information stolen, whether it is an email address or credit card information.
Ensure that your contact details are readily available for customers who need to get in touch with you quickly. Most freelancers don’t give their phone numbers to clients, but some do. Skype details, email information, etc. are all reassuring to a customer who is considering using your services.
When you consider your freelance career a business, you will find the success that you’re looking for. But, make sure that you are prepared, and that you take every measure possible to be the best professional that you can be. Use the above details to take the first step, and secure your site. It is so vital to your success and to the happiness of the clients that you serve.